Taxi apps are very common. As common as their cars.
Ferrari Cab is a promo action we conducted on the streets of São Paulo, surprising the Easy app passengers
by sending a Ferrari to pick them up. The aim of the action was to divulge
the "Ferrari World Tour" promotion.
The action was filmed and released to the rest of Brazil through social networks.

Taxi apps are very common. As common as their cars.
Ferrari Cab is a promo action we conducted on the streets of São Paulo, surprising the Easy app passengers by sending a Ferrari to pick them up. The aim of the action was to divulge
the "Ferrari World Tour" promotion.
The action was filmed and released to the rest of Brazil through social networks.